ADVERIFY
INNOVATIVE TECHNOLOGY FOR
LEAD VERIFICATION AND QUALIFICATION
Beyond data, reliability.
WHAT IS ADVERIFY
The AD VERIFY service is designed as an advanced Data Quality Assurance solution.
Its primary objective is to validate lead flows through a probabilistic reliability rating system,
aimed at ensuring that digital transactions can be traced back to real and verified identities.
WHY IS AD VERIFY NEEDED? STRATEGIC BENEFITS
OPTIMIZE ROI
Drastic reduction of costs resulting from the management of incorrect, duplicate, or fraudulent leads, enabling the optimization of advertising ROI.
ENSURE COMPLIANCE
Use of a verification tool that meets the highest data protection standards, eliminating the legal risks associated with non-compliant data collection practices.
DATABASE QUALIFICATION
Transforming the service from a technical cost into an opportunity by making communication activities effective when using the call center.
HOW ADVERIFY VALIDATES LEADS
ADVERIFY performs real-time validation during the user's browsing session,
transforming technical signals into a reliability score in just milliseconds.
transforming technical signals into a reliability score in just milliseconds.
1
DIGITAL
FOOTPRINT
FOOTPRINT
Monitoring of user interaction and consistency check between declared data and its actual context.
2
SYNTACTIC
VALIDATION
VALIDATION
Syntactic validation via RegEx, aimed at the immediate rejection of incorrect or malformed data.
3
PROTOCOL
QUERYING
QUERYING
Server querying (SMTP/HLR) with a detection algorithm, distinguishing real from simulated existence and evaluating catch-all cases via blacklists and reliability scoring.
4
HISTORICAL
CERTIFICATION (DB)
CERTIFICATION (DB)
Instant cross-check against a proprietary database of 40M certified records, for immediate validation of already-known data.
5
PROBABILISTIC
PREDICTIVE
EVALUATION
PREDICTIVE
EVALUATION
Behavioral analysis of users not present in the proprietary database, based on interaction parameters to determine their reliability.
INTERFACE AND OPERATION OF ADVERIFY
WHY ADVERIFY IS A NEW STANDARD
It protects your advertising budget from fraudulent traffic, bots, and AI-generated synthetic identities.
It improves lead quality and call center efficiency, increasing the contract closing rate.
It ensures GDPR compliance and maximum data protection thanks to the Zero Knowledge principle.
It turns data into real value for your business with measurable reliability from 0% to 100%.